The Creative Partnership Unleash TF3 Webwars
The Creative Partnership is proud to announce the launch of their international digital campaign for Paramount Pictures. Promoting Transformers 3 the movie, Webwars combines cutting edge online technology in the form of a bookmarklet experience and a Facebook app. Users join either the Autobots or Decepticons and then use their favourite websites as a battle ground to claim turf and battle their enemy. Progress through the levels is rewarded with new weapons and social bragging badges. With the whole web as the battleground - who will win the war?
See a promo for the campaign here: www.vimeo.com/25857823
Join in here: www.tf3webwars.com
For more information please contact: Stefan Shaw 020 7439 7762
